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How does one value health? If it's in dollar amount, high fructose corn syrup may be, at the same time, one of the most expensive and the most affordable food product on the market today. There are mounting evidence to suggest that the ever increasing societal intake of HFCS on a regular basis may contribute to obesity, heart disease, and related illnesses, thereby increasing health care need and cost. HFCS has the ability to do all this, and continue to do so because of its affordability, in price and function. If you are in the end-user food and beverage industry, it is a miracle product. In fact, if as an industry leader, you do not switch to HFCS in your products, you are at such a considerable disadvantage; it's almost criminal if you value your responsibilities to share-holders.

I'm not going to go into the biochemistry of HFCS. For that, you can reference the many confusing and often elaborate publications by the Corn Refiners Association and their 'associates' vs. independent publications or even other blogs posts. I'm not here to argue the merits of those publications either. The only important biochemical property I will point out is that HFCS does not elicit the same CNS satiety activity as sugar. Simply put, you can eat more HFCS and you won't feel it as well as sugar. To elaborate, if you empty the contents of a sugar packet on your tongue, and try again with another packet, your brain will probably not like it too much. There are natural mechanisms in the human body that will limit excess, especially when it comes to metabolic needs. HFCS bypasses that mechanism. I remember when I was younger; I would often not be able to finish an entire bottle of soda. It just feels too sweet. Fast forward to now, we see people emptying 40oz drinks at fast food chains and going back for seconds.

It is the recognition of this property that makes HFCS such a miracle product for the industry. HFCS is cheaper in price because of the corn subsidy. Out of 20 billion USD spent annually on agricultural subsidy, 8 billion is spent on corn. Someone recognized early on, the importance of corn to the United States, as feed and as a staple food product, and as a result, more corn is subsidized and grown than needed, as a buffer for disaster or sudden increase in need. In the now seemingly distant past, to prevent a crash in the price of corn, excess growers are paid in subsidies to burn their crop. The 2005 Energy Policy Act alleviated some of this by mandating the incorporation of ethanol from corn for vehicle use, increasing its demand and stabilizing prices. Not surprisingly, HFCS became a great alternative for corn use, additionally alleviating corn price fluctuation and increasing corn grower stability, so much so, that it has become one of the most important focuses of the Corn Refiners Association.

HFCS is cheap in price, and it's cheap in function. Industries that use sugar in the past do not need to make any significant asset changes when switching to HFCS. HFCS is easier to ferment, easier to brown for baked goods, easier to flavor, and easier to texture. As if that's not enough, HFCS acts as a short term preservative and has intrinsic anti-microbial properties. It is stable and consistent. It has a lower freezing temperature allowing for beverage concentrates to be poured straight from the freezer and mixed. A quick example is what I call the glorified 'Twinkie' in Taiwan. There are bakery shops who sell products packaged extravagantly that are made in factories, with perversely long shelf-life, sold as high class and often expensive deserts. This eliminates the need of back space for ovens and staff with actual baking background. It centralizes production and cuts cost in so many ways, just because of the use of HFCS.

 Glorified Twinkie.JPG  

So where does not lead us? To effect change, one must identify the problem, but what if that problem was an end-all-be-all fantastic, stupendous, UNIMAGINABLE answer to another problem. Namely, the need to use the excess corn grown annually. The new problem is, basically, too much of this stuff is used by too many people too often in their daily caloric intake. The industry will not effect change with regard to this problem. They've finally found a way to open (in the way that C4 opens doors) the bottleneck of consumption with regard to their products. In the way of Philip Morris, this industry will stay relatively quiet, confuse the subject with 'research', and continue to profit until enough evidence force a law suit. Then, they simply can settle, re-brand, re-label with the necessary warnings, and continue as their fiduciary duties entitle and dictate.

Unfortunately, folks, there is no good answer for this problem. Information is a good tool but even that can be subverted. It is a point of personal survival. Doctor patient relationship is important for this as well as personal relationships. Friends don't let friends eat too much HFCS (as in none at all). Fight the good fight, yaddiyaddiyada. But seriously... stop eating this junk.

 

As a side note, I've lost quite a bit of weight just from cutting out HFCS included products from my diet.

Anyone has had similar experiences?

Anyone remember how the real sugar sodas taste? I'm having a hard time remembering.

 

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